Buddhabrot — visual identity and website for a record label
Buddhabrot
Music industry
The problem
A record label with an internationally distributed catalogue needs every release to read as its own, and everything shown outward to speak one visual language.
What was built
Art direction and design across every piece: original cover art for each release, designed one by one; audiovisual pieces for social and streaming platforms; and the design and development of the label’s website.
It is the case that shows why product, code, interface and image are covered by the same author: no handover between departments, and no drift between what is designed and what ships.
How it was verified
A catalogue published and distributed internationally, with a visual identity held release after release.
- Adobe Photoshop
- After Effects
- Premiere Pro
- Diseño web
The hard question first: did the business make money last month, or does it look like it did?
If the answer is uncomfortable, there is a fifteen-minute conversation worth having. The system is shown running on a demonstration business, and the way the work happens today gets mapped.